Yacht Charter company moves to sell boats
RYA sailing school and yacht charter company, Commodore Yachting is launching a new strand to its business at the PSP Southampton Boat Show. Working in conjunction with Boatshed Portsmouth, Commodore Yachting is one of the first sailing school and charter companies to enable its customers to seamlessly move from learning to sail and chartering, to boat ownership.
Based in Gosport, Commodore Yachting operates a fleet of Bavaria yachts, used for teaching and chartering in the Solent and further afield. Stuart Cooper, Principal of Commodore Yachting says, “We have found that most people who come to our sailing school or charter our yachts will at some stage want to buy a boat. It’s a natural progression, and we want our customers to have direct access to high quality used charter vessels and private boats for sale.”
Working in conjunction with local yacht brokers Boatshed Portsmouth, Commodore Yachting is launching its Yacht Brokerage service, which operates using a unique new Yacht Brokerage White Label System developed by Boatshed.
Neil Chapman, founder of Boatshed.com says, “Our new White Label platform is an ideal way for us to work alongside marine companies, sailing schools and charter organisations. The system fits seamlessly into the client’s existing website, supporting their branding and corporate image, and offers an extra service for their customers. By enabling boaters to easily access information about boats for sale, it offers a revenue stream for our partners and grows participation and boat ownership.”
Commodore Yachting owns its fleet of Bavaria yachts, and it will be using the White Label system to offer its highly maintained vessels to potential owners when the fleet is updated. In addition, Commodore Yachting has extensive knowledge on other well-maintained and regularly used internationally located ex-charter yachts, resulting in some excellent value for money second hand boats being made available to buyers through the website.
Commodore Yachting is the first company to launch the White Label platform available from Boatshed.com “This system gives our customers - 95 per cent of whom don’t own boats yet but aspire to do so and are enthused to go sailing with their own boats - the assurance of the quality of the used boats available on our database. We are delighted with how easy it has been to integrate, enabling us to provide an extra service to our customers without needing extra internal staff or resources,” says Stuart Cooper.
Broker Samantha Cassell from Boatshed Portsmouth says, “It’s a win-win situation and we are really looking forward to working with Stuart and his team at Commodore Yachting.”